Ganni Resort 2023 Collection | Vogue
Music is Ditte Reffstrup’s constant muse and her new resort collection delivers all the rock’n’roll attitude Ganni Girls expect, but with a difference. The designer stepped a bit out of her comfort zone when concepting this offering. Called I’ll Be Your Mirror, it is the result of Reffstrup’s exploration of selfie culture. “I’m from this generation where photographing yourself is not something [you] do, and I feel like people have a second persona [online] and I wanted to explore that,” she said on a Zoom call. “Also coming out of the pandemic, I think a lot of people have literally used the time to get to know themselves a little bit better.”
Reffstrup teamed up with the Norwegian photographer Jacqueline Landvik for the lookbook, which featured mirrors; one of the models is Landvik’s sister, which adds another layer of reflection to the story. The most selfie-worthy look in the collection is an angular denim “suit” in the form of a fitted jacket and roomy cargo pants. An asymmetrical wrap miniskirt kept the geometry story going, as did a smart khaki coat that could be styled different ways.
The designer says that her collections reflect Copenhagen street style. The Danes love a suit and this season Ganni’s have a bit of ’80s flare, something that’s cropping up with increasing frequency across the board.
Safety-orange workwear felt like a bit of an outlier here; in contrast, a lone floral dress with coordinating fabric shoes felt like a more grown-up, less boho take on the Ganni Girl look that put the brand on the map.